Why choose AIM? We are the publishing leader in the healthy-living movement. Our award-winning magazines deliver lifestyle information that empowers readers to achieve their health and wellness goals. Topics range from women's and men's fitness to children's nutrition to yoga. We also embrace Fair Trade and local-food artisans as well as everyday people and athletes who not only love the outdoor lifestyle and activities but enjoy the finer things in life.

AIM is a dynamic media company that serves its base of loyal constituents through print, event, and online products.

    What AIM provides:
  • Industry leadership coupled with unparalleled influence among readers
  • The power to connect with readers
  • The power to inspire—we find challenge, strength, inspiration, and wonder through our own pursuits of the healthy-living movement. We make it possible for readers to engage in their passions in unprecedented ways
  • Knowledgeable, passionate and established sales staff.



    AIM's complete support network includes:
  • Sales
  • Production
  • Printing
  • Invoicing
  • Turnkey solution
  • Extensive experience
  • Results!

Amazing Wellness and Muscle & Performance

Published for The Vitamin Shoppe, Amazing Wellness and Muscle & Performance inspires readers to look and feel their best.


Amazing Wellness

Amazing Wellness

Amazing Wellness helps make shopping for natural products fun and easy. All articles are packed with practical, usable information on nutritional supplements, personal care/beauty products, fitness, and natural foods and beverages. The latest information on real-life makeovers and success stories, expert advice, and quick recipe ideas are also included. Specific product recommendations are included in most articles to help shoppers make better buying decisions and stay up-to-date on new products sold at The Vitamin Shoppe.

Amazing Wellness reaches 240,000 in circulation, with 125,000 copies being mailed directly to consumer homes. The magazine is available at The Vitamin Shoppe stores nationwide.
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Muscle & Performance

Muscle & Performance

Muscle & Performance reaches active men and women who are motivated to improve their bodies through fitness and nutrition. Muscle & Performance distributes more than 300,000 copies monthly. It is offered in Vitamin Shoppe stores and provided to Vitamin Shoppe VIP customers, reaching up to 700,000 readers. Muscle & Performance is also distributed at fitness, bodybuilding and martial arts events the year.
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Outdoor Retailer

In conjunction with Nielsen Expositions, producers of the twice-yearly Outdoor Retailer trade shows, AIM Media publishes the Outdoor Retailer Directory, Planning Guide and Daily. Both Outdoor Retailer Summer and Winter Markets rank in the top 50 of all trade shows in the U.S., and each attracts more than 21,000 attendees — including the most influential retailers, brands and media in the outdoor sports business. The Planning Guide is mailed to exhibitors ahead of the show, providing both scheduling information and a multiple-seasons-ahead look at new gear. The daily, O.R.D., consistently reports on news critical to the industry while highlighting the latest product trends.


Outdoor Retailer Planning Guide

Outdoor Retailer Planning Guide

Distributed twice a year to more than 13,000 readers, the SNEWS Outdoor Retailer Planning Guide provides Outdoor Retailer trade show attendees with trend reporting, business education, in-depth product reviews, exhibitor directories, seminar schedules and more, allowing them to maximize their time while on the trade show floor.
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Outdoor Retailer

Outdoor Retailer Daily

From new product galleries to a stylized map of must-see gear in the Salt Palace, this established and highly-effective daily newspaper is now powered by SNEWS and serves the attendees of each Outdoor Retailer tradeshow – Winter Market and Summer Market. Packed with photo essays, news, event schedules, product trends reporting, product photos, and new exhibitor information, the O.R.D. is the source for up-to-the-minute information live from the trade show floor each day. If it happens at the trade show, you’ll find it covered in the O.R.D. Now also in digital flip magazine format for easy-reading after the trade show too.
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Outdoor Retailer Directory

The Outdoor Retailer Directory includes comprehensive listing of all exhibitors at Summer and Winter Markets — both industry stalwarts and newcombers — as well as helpful hints about planning time on the trade show floor and scheduling after-hours activities.




Snowsports Industries America

Published in partnership with Snowsports Industries America, the premier trade organization for ski, snowboard, and winter-apparel makers, the Snow Show Daily is the journal of record for the world’s largest snowsports trade show. Held in January every year in Denver, the Snow Show attracts more than 10,000 retailers, manufacturers, enthusiasts, and media. The Snow Show Daily cover breaking news, product trends, new exhibitors, and show culture, along with parties and seminars, and is available to attendees all four days of the show. AIM also publishes the Snow Show Preview, a planning guide mailed in December, and the On-Snow Demo Digest, a guide to SIA’s post-show demo days at Winter Park ski resort.


Snow Show Daily

Snow Show Preview

The Snow Show Preview is delivered to more than 12,000 Snow Show trade show attendees and builds excitement for product launches, previews the Snow Show events and activities and provides an analysis of the state-of-the-industry.
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Snow Show Daily

Snow Show Daily

Daily trade publication covering the annual SIA Snow Show in Denver and previewing all next year's snowsports products.
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