ACCOUNT MANAGER, NATIONAL SPONSORSHIPS – WARREN MILLER ENTERTAINMENT

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Type: Full Time
Wage: Competitive Salary w/benefits and 401K plan
Start: Immediate
Location: Boulder, CO

Warren Miller Entertainment is the largest, most established and successful action sports film company today. An iconic brand in the snowsports filmmaking arena, Warren Miller Entertainment has been producing films for 69 years, and continues to reach a passionate audience worldwide. The Warren Miller Film Tour serves as the official kick-off to winter and tours the U.S. from October to December, annually. The Film Tour promotes excellence in entertainment and the snowsports industry by showcasing our annual feature film and providing an exciting and unique atmosphere and an incredible event experience for our attendees, sponsors, clients, and athletes.

Warren Miller Entertainment, part of the Active Interest Media Outdoor Group, is looking for a professional and motivated self-starter to serve as Account Manager for National Sponsorships to manage the planning, sales development, and execution of sponsorship and strategic partnership programs.

Responsibilities:

This role supports the day-to-day sponsorship sales and execution efforts of the Warren Miller film tour and content distribution platform. Specific duties include, but are not limited to:

Account Services

  • Oversee all sponsorship activation
  • Foster relationships with sponsors, bringing them new ideas that lead to up-sell opportunities throughout the course of the year
  • Assist in presentation of renewals
  • Manage Sponsorships for Warren Miller Film Tour and additional sponsorship programs, liaison for clients/agencies on event direction and execution, on-site sponsorship support/management

Supervisory and Management Duties

  • Integral partner and help lead overall direction of sponsorship division to ensure that financial goals are met
  • Create and manage letter of agreements for all members of the sales team
  • Manage Sponsor Cost of Executions to ensure profitability of programs
  • Supervise all sponsor proposals, handbooks, and summary books for sponsor department (draft all Nationals)
  • Train Sponsor Liaisons on all National Sponsor deliverables
    • Including: Daily and weekly Sponsorship status updates, organizing sponsor kiosks, track/ship supplies to crews, review Sponsor Liaison reports, organize Tour photos, and communicate sponsor expectations to crew
  • Manage Comp Ticket fulfillment for National Sponsors
  • Client relations and management of Warren Miller National Sponsorship, consisting of the following:
    • Manage National Sponsor creative and branding assets for Sponsor inclusion in National Film Tour advertising campaign, collateral, on-screen branding, and lobby display materials
    • Conceptualize on-site brand campaign with Sponsor and Film Tour Operations, develop turnkey on-site activation, assist applicable sponsors in design/creation/management of on-site materials/staffing
    • Manage on-site staffing during Film Tour, work with sponsor to create branding guidelines and training manuals
    • Manage National Sponsor WME Coupons
    • Concept, Activate, Manage on-site/branding for sister properties presence at Warren Miller Film Tour
    • Source supplies and sponsor branding for sponsor booths, on-site activation and branding at the Film Tour
    • Traffic Sponsor: :30 commercials for Warren Miller Film Tour, work with production and clients to deliver on custom content within contracts including – promo pieces, web videos, mini film shorts, etc
    • Manage Snoworld Magazine insertion orders, ad delivery and positioning
    • Manage outside vendors, develop in-house graphics for National Film Tour (i.e. National Sweepstakes kiosk, Welcome Banners, and supervise Sponsor Brand Ad Slideshow)
    • Manage regional and non-profit partners affiliated with the Film Tour

Website

  • Collect and Traffic National Sponsor’s online display ad creative & campaigns for WarrenMiller.com
  • Implement National Sponsor promotions and special offers on WME Coupons

Sweepstakes & Database

  • Manage National Sweepstakes and Sweepstakes Card – including creation, opt-ins, subscription offers, question section, and management of sweepstakes affiliate, Ventura
  • Manage National Sponsors database post-Film Tour, coordinate access/usage of lists with National Sponsors & outside research vendor
  • Organize sends for National Sponsors, including working with outside research vendors to drill down targeted lists, opt-ins, etc.

Promotions

  • Manage client-specific Social Media promotions/campaigns, work with Film Tour Marketing for Facebook & Twitter contests & outside vendors to activate larger social media campaigns
  • Liaison with Film Tour Marketing, National Sponsor Media/Door prizes
  • Develop copy, branding for promotions or extensions of Warren Miller and other event-related properties

Sponsor Proposals

  • Idea Generation and Strategy for National Partnerships programs
  • Use graphic design skill set to create custom mock-ups & digital/print adaptations for custom sponsorship programs/platforms
  • Research sponsorship prospects, current industry events & partnerships
  • Research sponsorship decision makers and build into sponsor database
  • Support sales; build out sponsorship proposals and play active role in idea generation/brainstorming for potential sponsorships & new platforms
  • Work with Sponsorship Director to build new partnerships and work within current partnerships to create new sponsorships, licensing platforms

Miscellaneous

  • Function as assets expert in Warren Miller Film Tour and sponsorship operations for marketing/sales reps to communicate and share resources
  • Organize Sponsor Screenings
  • Coordinate VIP / Backstage Parties
  • Design invitations, promotional materials, etc for events/web promotion
  • Source & order promo items and premiums for Tour sponsors, client gifts, etc
  • And, of course, perform other duties as assigned.

Requirements:

  • Bachelor’s degree in marketing, advertising, business, or related fields
  • 2-5 years account management experience in similar role preferred
  • Experience in outdoor/snowsports industries preferred
  • Knowledge and experience leveraging traditional and new media and event platforms
  • Experience should include roles with responsibility towards revenue growth
  • Strong communications skills, both verbal and written
  • Expert PowerPoint and Microsoft Office skills
  • Experience with design software a big plus

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual identity, national origin, protected veteran status, or disability status. Any offer of employment is contingent upon the results of a pre-employment reference check.

Please send resume and letter of interest to Jessica McGee at jmcgee@aimmedia.com, and indicate job title applying for in the subject line.