With a robust content calendar that draws on search analytics, current trends, and company projects to not just inspire and inform but ultimately turn clicks into clients, AIM Marketing Services elevated the digital presence of Woodhouse, The Timber Frame Company and catalyzed its lead generation strategy.
Boasting a long legacy in the timber framing industry, Woodhouse has been crafting residential and commercial timber frame structures since 1979. With dozens of floor plans, hundreds of completed projects, and decades of experience at its fingertips, Woodhouse sought out AIM’s expertise to strategize and implement a digital marketing plan that would use these resources to drive and convert new leads and showcase the company’s breadth of work.
With a thumb on the pulse of the timber framing industry and masterful ability to fuse search engine analytics with creative content that excites and enlightens readers, AIM Marketing Services created a rich content ecosystem of monthly website and blog copy enhanced by strategic partner emails and print advertising—all planned, designed, and built by AIM Marketing Services.
AIM Marketing Services’ work on Woodhouse’s website content and digital marketing strategy has contributed to an all-time high in organic traffic to Woodhouse’s website, thanks to increased rankings for high-volume terms. With steadily increasing visibility and website traffic, Woodhouse now has an ever-growing platform to showcase their latest work and deep expertise.
“The AIM Marketing Services team has not only the project management and communication skills to successfully orchestrate a robust content program, but also a deep understanding of the timber frame and custom home industries, all of which allows them to create content for newsletters, case studies, and our website that really resonates with both our current and prospective clients. Their strategic approach, with a tightly integrated keyword strategy, continues to attract new leads. AIM Marketing Services is a collaborative team that genuinely cares about our success.”
Blogs & Articles
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